Show your customers you care by keeping them informed
This Whatsnexx scenario allows the marketer to manage customer expectation when they are waiting for delivery of the merchandise they purchased. And we all know how important it is to manage expectations when building customer relationships. Engage with the customer in a timely manner and keep them up to speed on expected delivery, shipment confirmation, delays or problems with their order, and of course a follow up to ensure that the order was received and they are satisfied. This will not only reduce calls and complaints, it will boost trust and loyalty!
This scenario could easily be adapted to your specific shipping standards whether same-day or next day service, or for items that take several weeks or backorders that could takemonths. Plus each communication also offers the marketer an opportunity to include a promotional offer or cross sell/up sell based on their purchase.
Talk to one of our relationship marketing specialists today to learn more.
